Category Archives: signage


sanja ivekovic moma friz quadrata

The Sanja Ivekovic “Sweet Violence” exhibit at MOMA is just swimming in Friz Quadrata.

Sent in by Jesse Reed at Pentagram. Thanks, dude! Also, thanks to Under Consideration for the shoutout and blowing up my stats!


Friz for sale

Friz arrivals

Insurance services

I swear, Portland loves Friz more than any other city I’ve seen.

Appliance and Refrigeration Hospital


Spotted in the bathroom of Knockout in the Mission.

Safeway hearts Friz